Meet the
SmartRoutes team

Who we are and why you should work with us

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Our leadership team

  • CEO David Walsh

    David is CEO of SmartRoutes and has deep knowledge of web development and platform creation from his previous work with PSI Mobile and Research International. David is an expert in the engineering requirements for efficient last-mile operations and works at the forefront of efforts to reduce carbon emissions.

  • COO Blake Walsh

    Blake Walsh is co-founder and COO of SmartRoutes. He has extensive experience in business analysis, consultancy and project management having worked with Deloitte, RBS Banking Global and Apple Inc. Blake brings to the team a business analyst's approach and the ability to manage the various stages of high-growth start-ups. When he is not solving last-mile problems Blake is a keen sailor and can be found tacking through choppy waters in Cork harbour.

  • Marketing Executive Caroline Hassett

    Caroline is marketing executive at SmartRoutes. She has a Bachelors in Economics and Geography and a Masters in Management and Marketing from University College Cork. With a passion for driving growth, she likes to keep up to date with all things marketing. Having worked in a variety of industries, she particularly enjoys content creation and likes to dabble in a bit of design.


    Ryan is a self-motivated sales, customer service and operational professional. Throughout his career, has developed excellent sales, customer service and account management skills. Ryan's experience in sales has driven him to strive towards and never fear targets in ever evolving environments and markets. Outside of his professional life, Ryan is a GAA and fitness fanatic, actively competing in both hurling and CrossFit.

  • FULL STACK DEVELOPER Kyle Williamson

    Kyle is a full-stack developer with a passion for software architecture and new technologies. He has extensive experience in web, cloud and JavaScript web applications. He maintains personal projects and volunteer roles with organizations such as CoderDojo and 100Minds.


    Sean is a full-stack developer with a Masters in Data Science and Analytics from University College Cork. He has worked on the SmartRoutes build from early on building out the mobile apps and dashboard platform. Sean is a rugby enthusiast and plays backline for Crosshaven Rugby Club.


    Kieran is a front-end developer. He has experience with various web technologies and has received industry awards in website design for his personal portfolio. Kieran also specializes in algorithm design and analysis, helping to optimize Smartroutes' vehicle routing algorithm.

What we've been doing

  • 700+

    Clients onboarded
  • 3

    Years of route optimizing
  • 200k

    deliveries completed each week
  • 15k tonnes

    of greenhouse gas emissions saved


Our mission at SmartRoutes is to eliminate waste in last mile operations. Why? Firstly, it brings order to the chaos of last mile deliveries by allowing dispatch, drivers and customers see exactly what is going on with deliveries. Secondly, cutting out waste reduces carbon emissions and helps the economy as a whole to achieve carbon neutral status. We know that we can't fix the entire industry but we can fix it for anyone who wants to work with us.


Our vision is simple. Coordinated and choreographed last mile deliveries for anyone. Logistics teams, distribution warehouses, even local businesses can use the super-simple SmartRoutes platform and app to conduct operations and delight their customers.

Talk to a SmartRoutes expert

  • Trusted by local to national logistics teams
  • Proven savings of up to 33% on per-delivery cost
  • Reduces carbon emissions to meet carbon neutral commitments
  • No set-up fees
  • Short-term commitment to test ROI
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